Ultima celebrates 20 years of excellence this year and the time is ripe for a face lift. We have updated Ultima’s brand as you will experience in the coming weeks. The new Ultima logo is based on a sundial. The Sundial is the earliest type of timekeeping device, dating back to 1500 BC. Ironically, the sundial is still one of the most accurate ways of determining time.
To keep abreast of the times, we have decided to move away from orange, and have adopted the new Ultima green with a bit of yellow. Our logo can also be used in navy blue and grey to show our progressive nature. However, our mission remains the same: to enable you to have a meaningful life. The attributes that exemplify our core mission which we plan to carry forward for the next 20 years are:
- Accuracy – accuracy provides peace of mind to our clients
- Professionalism –our planners and staff are qualified, experienced and stylish
- Caring – our message is warm and comforting
- Creativity – we are solution driven and progressive
The sundial provided society with an awareness of time. You invest your time in meaningful pursuits. You are expecting a return on the time invested. Time is arguably the most valuable commodity of our age. If you steward your time well it will create more capacity which in turn could result in better productivity and improved results at the end of the day. You want a financial partner to help you build an accurate financial strategy which is precisely what we strive to deliver.
When clocks were initially invented the sundial was the accurate standard when you needed to reset clocks that then easily lost time. In the same way Ultima Financial Planners has become the “accurate standard” as we help you position yourself for a meaningful life. Ultima is your partner for life!
1 Comment. Leave new
Mooi so! I like the new, refreshing colours! I often used to find the grey font of your text, while visually pleasing, was actually difficult to read! (One of the prices to be paid for advancing years — failing eyesight!?!)
All strength to the whole team!